.stormreid picked a pair of newbalance sneakers for her Euphoria character Gia — you'll love her answer.
and athlete Sydney McLaughlin). New Balance was attracted to the way Storm empowers her followers, particularly women, to take up space and claim their moment — and really, who wouldn't be? When POPSUGAR talked to Storm about the partnership, which will include carrying out initiatives, product creation, and fronting campaigns and billboards, we were in awe of her determination to take on this new role.
and Keke Palmer, so I want to help women feel seen through fashion and inspire the next generation of little girls to follow their dreams and claim their moments," she said.
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