Super Bowl 2023 ads: A preview of the spots Canadians might miss

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Super Bowl 2023 ads: A preview of the spots Canadians might miss
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Most of the commercials that air during the biggest TV advertising day of the year won't be seen in Canada during the game. Here are some you can watch now ...

Yes, there are diehards who insist the CFL is the one and only and the Grey Cup is Canada’s pigskin party. But many more can’t resist the hype of the big American game, set for State Farm Stadium in Glendale, Ariz., on Sunday, Feb. 12.Stay on the ball with the 306 Sports Fix newsletter.

As usual, most of that audience won’t see another of the highlights of the broadcast: those super-expensive Super Bowl commercials. According to , the cost for national exposure during the 2023 game is estimated at more than $7 million for 30 seconds — another record. But Canadian broadcasters will largely replace them with north-of-the-border sponsors.Article contentHere are some of the ads to watch for, plus some teasers to give you a taste of what’s to come. We’ll add to the list as more become available.

— and vowed to leave them on the sidelines this year. In their place: Maya Rudolph. Here’s the M&M’s announcement on the socials and a teaser.Article content

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