Sweet! BTS Is Collaborating on Special In-Game Content for ‘Cookie Run: Kingdom’

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Sweet! BTS Is Collaborating on Special In-Game Content for ‘Cookie Run: Kingdom’
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BTS is collaborating on a special in-game content for 'Cookie Run: Kingdom!'

was released on Tuesday , and features candied purple hearts — a nod to ARMY’s signature emoji — bubbling up to the surface. Shortly after the teaser, the big reveal came: THEY’RE COMING… TO COOKIE RUN: KINGDOM!” the game’s official Instagram shared. “The Cookie Kingdom is buzzing with excitement! Are you ready for the grand reveal of the BTS Cookies?!”, Devsisters CEO Marie Suh shared the inspiration behind the collab.

“ARMY is a unique group of fans who sincerely love BTS because of the band’s authenticity, and messaging of self-love, social justice, and mental health awareness,” Jaechan Cho, a marketing team members at Devsisters USA, added. “Their music talks about self-love and inspires me to be proud of my identity. Also, even with BTS’ ‘idol’ status, they reinforce that everyone is an idol by just being themselves.

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