Pocari Sweat, a Japanese sports drink, has gone from a source of hydration to a symbol of political resistance
!” insists Pocari Sweat, a Japanese soft drink loved by active types across Asia. This summer millions of Hong Kongers have taken up a new sport: marching, originally against a controversial extradition bill and increasingly in opposition to their territory’s pro-Beijing government. Many do so clutching bottles of the isotonic beverage.
Some companies side more or less openly with the protesters. Wonder Life, a Hong Kong maker of condoms, posted on Facebook that consumers’ objections abouthad led it not to advertise on the channel. Others are more oblique. The Hong Kong arm of Cigna, an American insurer, said it would stop advertising onand explained in a social-media post that “we are constantly reviewing our media planning strategies to promote our brand and our mission to be your health and well-being partner.
Some businesses fall foul of demonstrations through no clear fault of their own. Sun Hung Kai Properties is facing calls for a boycott of its 24 big shopping centres after some accused the developer, Hong Kong’s largest, of letting the police clash with protesters on its premises on July 14th. The company says it did not call the police and was unaware of the deployment.
México Últimas Noticias, México Titulares
Similar News:También puedes leer noticias similares a ésta que hemos recopilado de otras fuentes de noticias.
Taking sides in Hong Kong’s protests presents opportunities for firmsSome companies in Hong Kong have sided more or less openly with protesters
Leer más »
What Is This Slime-Green Room Taking Over Instagram?Did you think the slime green trend was going to die soon? Well, think again
Leer más »
Conway says she's 'taking one for the team' by defying House subpoenaKellyanne Conway insists she's done nothing wrong and that she's 'taking one for the team' by defying a congressional subpoena
Leer más »
Your Inner Voice – Taking That First Step For HelpAbout a month ago a friend of mine disclosed that she didn’t feel right, and knew something was wrong but couldn’t pin point what was causing her discontent. She struggled with sleep, would wake up unsettled, and came to a cross roads in...
Leer más »
The Try Guys Rack Up Hits While Taking Their Show on the RoadIt’s been almost five years since four Buzzfeed employees filmed an experiment in which they tried on ladies’ underwear from Victoria’s Secret. From this simple premise, an empire would be born as …
Leer más »