Elon Musk last month said he views the Cybertruck as 'our best product ever,' but customers may have to wait some time before they can get one
LOS ANGELES—Elon Musk is getting ready to reveal the next piece of Tesla Inc.’s electric-vehicle vision: a pickup truck. But the road won’t be easy.
Mr. Musk’s gamble on the lucrative truck market could help him expand further from a niche player into a mainstream all-electric manufacturer. Yet as Tesla tries to vie with U.S. auto makers that rely on pickups to fuel their profit engines, it must contend with a history of struggling to bring out new products.
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