The Cat Is Back! Baby Phat Has Officially Relaunched

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The Cat Is Back! Baby Phat Has Officially Relaunched
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We're entering a new decade, but we're bringing the '90s with us.

All products featured on Teen Vogue are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.the relaunch of her coveted streetwear brand, Baby Phat. There was no feeling like having a Baby Phat velour suit and puffer coat to match in the ‘90s and early ‘00s and now millennials and Gen X can experience the new and modernized Baby Phat.that sold out in 24 hours.

The exclusive Baby Phat by Kimora Lee Simmons is finally available for purchase, and, yes, it’s everything we expected. The line features an updated take on the iconic velour tracksuits. I remember being excited to show off my Baby Phat suit in school and always wearing my puffer coat hood up so the cat logo could be exposed on my back. It’s so exciting that new generations will be able to experience that same feeling with the new modernized collection.

Aside from velour suits, Baby Phat introduced reflective joggers, matching windbreakers, colorblock sets, and bedazzled logo tees and tank tops. The collection is a serious nostalgia, there’s no other way to explain it. “Baby Phat gave a lot of women – especially women of color – a voice and freedom of expression. Now my girls are grown, and we have the chance to celebrate the Baby Phat lifestyle with not only nostalgic Gen Xers, but millennials, xennials and centennials that weren’t even born the first time around. Now they get to be a part of that legacy,” Kimora said in a press release.Kimora’s daughters Ming and Aoki Lee Simmons had a huge hand in the new Baby Phat.

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