The NBA redesigned its app for the TikTok era
that focuses on the Golden State Warriors’ run to the 2022 title. The first episode is on the app now. Inwhich will debut in late November, you'll gain some insight into the NBA's hottest new stars, on and off the court. There will be archival content too, including documentaries, 500 classic games and every Finals game since 2000.
On top of all that, the league is introducing a free membership program called NBA ID, which can be linked to a NBA League Pass subscription. NBA ID will offer benefits and rewards including original content and material from the league's vault. Members will also gain access to exclusive experiences from NBA partners, ticket deals, prizes from NBA Pick’Em fantasy games and more.
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