The Secrets Behind ‘Cocaine Bear’: How a Movie This Wild Became a Hit

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The Secrets Behind ‘Cocaine Bear’: How a Movie This Wild Became a Hit
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It’s safe to say there were a lot of “Oh sh*ts!” screamed out in cinemas over the weekend, thanks to 'Cocaine Bear.' Oscar-winning Phil Lord and Christopher Miller tell us how they pulled off making a movie this outrageous:

and how those costumes and the iconography of that were very, very memorable and easy to spot. You look at a frame of that, you're like, “I know exactly what that is.” And withwe knew pretty early on that the real star, the protagonist of this movie—even though there’s a million great super-talented actors—is that bear. So we wanted to make sure that we had a lot of memorable moments, so people, when they saw a frame of the movie, they’re like, “Oh yeah, there’s Cokey.

There’s also a lot of playing with expectations in terms of the casting. When you hire people like Keri Russell and Margo Martindale, these phenomenal dramatic actors known for a show likeMiller: Absolutely. We wanted to have people who are really good actors and were credible actors, and were not just comedy actors. But we also wanted people who are also in on the joke, who were able to craft a real performance but be funny at the same time.That's why it’s so helpful to have Keri Russell in the movie, just somebody that people go, “I like that person.” An actor who’s really got a lot of moves, but it’s always a really believable and sympathetic person.

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