The Silicon Valley restaurant betting big on VR dining
has captured the attention of curious South Bay locals. Located alongside more casual restaurants like Shake Shack and the Cheesecake Factory in Santa Clara’s Westfield Valley Fair mall, iChina spans two stories with its palace-like decor, including massive chandeliers, marble tables, and opulent glass walls.
Silicon Valley is known as the tech capital of the world. From advanced computers to self-driving cars, technological advancements of all sorts have their roots in the South Bay, and the culture of innovation has permeated the area for decades. But rarely has this spirit of tech been adopted so directly by restaurants.
Not every course is conceptually paired with a scene. Instead, Lam operates with a unifying theme in mind: crafting modern renditions of Chinese food that hearken back to the dishes he enjoyed as a child. Some of the VR scenes also showcase cultural elements, and he hopes the experience immerses diners in a way that transcends food alone.
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