The streaming wars aren't what you think | Digital Trends

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The streaming wars aren't what you think | Digital Trends
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The streaming wars are about advertising dollars, not about one service ruling above all others.

More people “streamed” television in July 2022 than watched on traditional cable TV, according to Nielsen. That’s a big deal. Because it means streaming no longer is the future — it’s the present.I got rid of cable TV years ago. Even made a video about it. It wasn’t particularly hard. It wasn’t particularly brave. It was, however, a good bit less expensive.

Then there’s the fact that there’s streaming, and then there’s streaming. It’s a bit of a false equivalency to say that YouTube TV is on the same playing field as Disney+. It’s not. They are discrete services doing very different things. And on-demand services like Paramount+, Hulu, Disney+ and Amazon Prime Video are doing very different things than what you get from Cox or Comcast or Spectrum or whichever you have where you live.

This is why I don’t really care: Consider cable TV versus something like YouTube TV, which to date is the most popular live TV streaming service with more than 5 million subscribers. Both of those methods involve video being encoded and compressed, then beamed into my home , and then decoded by some sort of magical decoder box. I have very little control from there, so I’m at the mercy of the compression algorithms either way.

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