The tech industry's dream of one global market is dying

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The tech industry's dream of one global market is dying
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The tech world order that came together in the '90s at the Cold War's end is falling apart. The triple whammy: Russia's invasion of Ukraine, the pandemic and the decoupling between the U.S. and China.

The tech world order that came together in the '90s at the Cold War's end is falling apart today as a new rift between Russia and the West opens and a great retrenchment begins.The breakup of the USSR in the early '90s opened an era in which internet use rapidly spread around the globe and U.S. tech companies viewed the entire planet as both factory floor and market.

But the triple whammy of a "decoupling" between the U.S. and China, a global pandemic, and Russia's Ukraine invasion is rapidly shifting the landscape — and raising questions about how long those firms can maintain their colossal scale.

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