Michael Bay's The Texas Chainsaw Massacre's box office success led to a number of other slasher movie remakes, even though critics weren't impressed.
The Big Picture By the end of its opening weekend in October 2003, the Michael Bay-produced The Texas Chainsaw Massacre topped the box office with $28 million. Despite negative reviews by critics, including a rare zero-star rating by Roger Ebert, the remake of Tobe Hooper's 1974 classic capped its theatrical run with $107 million on a modest $9 million budget. Suddenly, Hollywood had a lucrative foundation for a new template of horror cinema.
Upon co-founding Platinum Dunes, Michael Bay and his partners sought to resurrect a slew of beloved horror films. According to Bay, "The goal of the company was to do small movies where the movie would be the star." Echoing the sentiment, producer Andrew Form declared, "The idea behind Platinum Dunes was to make movies under the $20 million budget range, keeping them high-concept and commercial.
On a purely visceral level, The Texas Chainsaw Massacre achieves what it sets out to do, delivering a relentless and adrenaline-fueled scare fest that lingers in the mind long after the credits roll. Using staged archival footage as bookends to give the narrative a faux true crime sensibility, screenwriter Scott Kosar and director Marcus Nispel lend the remake a pseudo-historical foundation that gets under the skin and heightens the gruesome events as they unfold.
Which Horror Remakes Did 'The Texas Chainsaw Massacre's Success Inspire? As is typical in Hollywood, the success of a new filmmaking template is immediately seized upon by influential entertainment gatekeepers who can't wait to repeat history. However, the unfortunate reality is that such a strategy often leads to diminishing returns in quality.
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