The story of the Sony hack is worth reexamining as a model of modern information war, how we got it so wrong, and what we might do to prevent it from happening again
On the day that Sony basically scrapped the movie, I got this email from Jeff Shell:It was only then, after the theaters refused to show the film and Sony paused the release, that the White House seemed to get engaged—and not in a terribly helpful way. At a press conference, when President Obama was asked about Sony, he criticized the studio, saying it had “made a mistake.
Even before the print article was published, the correspondent for RT, who was a regular attendee at the State Department’s daily briefings, began to pester the State Department spokesperson about the emails. The RT correspondents were well-known for haranguing the State Department spokespeople and trying to trip them up on policies regarding Russia.
The references in my emails to Russian disinformation and propaganda had obviously gotten their attention. Their strategy was always to try to punch back harder. In addition to their online story, RT also did an on-air story that was broadcast the same day as the digital one posted.
The Russians were trying to shape the story to their master narrative of anti-Russia bias by the U.S. They didn’t have any special sympathy for Kim Jong Un, but they liked showing corporate America and the American government at the mercy of a tin-pot dictator. Going back to the Cold War days, there is nothing the Russian media likes more than exposing what it considers to be American hypocrisy and ineffectiveness, in this case the U.S. government not standing up for the values of free speech.
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