The way Americans think about blue-collar manufacturing work is a bigger threat than robots

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The way Americans think about blue-collar manufacturing work is a bigger threat than robots
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Americans don't tell the truth when they talk about manufacturing jobs

. Instead, Pinchuk sees a much bigger problem for the future of blue-collar jobs than sound bites at a time when 500,000 jobs remain open in the sector: Too many Americans don't want to do the work themselves.

"It is a PR problem," he said. "People view these jobs as welders or mechanics as the consolation jobs of our society. These jobs are not a consolation prize."Part of the problem is the messaging on the value of a college education, the Snap-On CEO says, citing data from the New York Federal Reserve Bank, which is often touted and shows that college grads make significantly more than non-college-educated Americans.

Snap-On has endorsed 46 different technical curricula to bring more workers into manufacturing, from autos to oil. Pinchuk refers to them as "stackable skills." Tasks are changing constantly, and that requires upskilling of workers, but the products that Snap-On is now manufacturing based on technological advance are not taking jobs away from humans. "You would think a hand tool is a hand tool is a hand tool, but as the car becomes more electronic, the demand for hand tools has gotten greater," he said."There is a class of social visions, belief that the creative class will be on the dole. We don't see that.

He prefers to focus on today. "We know the new technology in the factory now and the skills gap, and our job is to take advantage of what is available right now and look at productivity numbers. They need to be upskilled to the point that they use the best technology for today, and then when tomorrow comes, figure that out. Don't be distracted by tomorrow. There is plenty of time.

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