If you've wondered why your mascara is drying out so quickly, or why you're always left with flakes and clumps after applying it, it could be because you're pumping your mascara wand in and out of the tube, effectively drying out the formula. Instead, here's what you should do to keep your mascara fresh and creamy longer.
Unless you're into dry, flaky, clumpy mascara.A few days ago, while watching my friend do her makeup, I witnessed her commit the gravest of mascara sins: She applied a layer of mascara, stuck the wand back into the tube to reload it, and then pumped it in and out a dozen times, completely unaware of the fact that she was destroying my beauty editor heart with each pump.
“What?” she asked, as I visibly cringed and asked her to stop. “You’re literally destroying your mascara right now,” I said, dead. Because she was, and still would be, sabotaging her own eyelashes if I hadn’t decided to write this story to publicly shame her/enlighten everyone else on the dos and don’ts of mascara.Listen—I’m not the makeup police. Everyone should apply the makeup they want, how they want, where they want, etc., etc.
And a dried-out formula means more clumps and flakes for you—plus, you know, more frequent runs to the drugstore for a new tube. Though most mascaras will stay fresh and creamy for three months after being opened, you’ll easily cut that shelf-life in half if you’re pushing air into the tube each time you use it. Worse,“Some bacteria species thrive in oxygen, so mascara should be an air-free zone,” explains dermatologist Mona Gohara, M.D., associate clinical professor at Yale.Great.
The result? A wand loaded on all sides with mascara, and a tube that’s stayed relatively air-free and creamy. It’s an easy swap that hopefully everyone is already doing, but if you’re not, please feel free to take note immediately and save yourself from ever dealing with dry, crusty, flaky mascara ever again., try one of my four absolute favorite formulasThe Only 4 Mascaras I Swear By
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