Lady Gaga, Alicia Keys, Haim and Sam Smith pushed back their album releases due to the coronavirus pandemic — and more are likely to follow
. “Even the record plants have halted production of vinyl. I want to be able to play this album live and tour with my band all over the world.”
“When it comes to the big, big campaigns, I suggest everybody hold a beat,” says Chris Anokute, a long-time major-label A&R — best known for overseeing Katy Perry’salbum — who now runs the artist development company Young Forever Inc. “You can’t do everything from the phone and from Skype. You’ve gotta get in front of people’s faces, perform, go on TV. If this continues, and you can’t travel to promote records, I think people should push back their records.
While some artists choose to batten down the hatches and wait out the pandemic, others are mulling moving release dates forward. Chris Crowley, who manages Beach Bunny, thinks all the push-backs may leave the release calendar unexpectedly light over the next few months. “Would that leave an opening for some up and coming artists to get some shine?” he wonders.
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