This App Is Helping Expectant Moms Find Care During COVID-19

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This App Is Helping Expectant Moms Find Care During COVID-19
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Read about a new maternal startup that wants to help empower moms-to-be in as they reposition their birth plans due to the ongoing pandemic.

. The directory, which is described as “Yelp for moms” helps women to find the maternal care specialists in their area that meet their needs. It includes listings for over 1,400 hospitals and other providers, including lactation consultants, birth doulas, mental health professionals and physical therapists, that can be filtered according to the criteria most relevant to the user. For example, due to COVID-19, users can filter for providers that offer virtual visits and remote support.

Motherfigure’s founder and Chelsea Allison believes it can be a great resource for expectant mothers. "I was inspired to found Motherfigure after the birth of my son, which changed my life. I needed support throughout my pregnancy, birth, and postpartum, but it was hard to find—and that was without a pandemic to worry about too. I believe that every mother deserves empowering support, and that it should be easier to access,” Allison tells The Bump.

Due to the ongoing pandemic, many families are changing their birth plan to avoid hospitals. To help women make their decision, Motherfigure is partnering with the American Association of Birth Centers. Plus, The Motherlode now also includes information on over 130 birth centers across 32 states. “We know that many childbearing families are worried and thinking about avoiding hospitals during this time,” Allison says. “Knowledge is empowering, and easily digestible and searchable information like this is key for women who are making decisions about who helps them give birth and how.”

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