Facebook Dating begins rolling out in the U.S. today after already being launched in 19 countries including Canada, Colombia, Canada and Thailand.
found that only about half of U.S. teens use the main Facebook app. This dating feature is available only to users 18 years and older, so it likely won’t help boost Facebook’s declining popularity among teens.
Users who create a dating profile can select the information on their Facebook profile that they’d like to feature, including whether they share with their dating prospects mutual friends on the platform. They won’t see anyone they’re already friends with on Facebook or anyone they’ve blocked. From this point on, Facebook Dating looks nearly identical to other dating services. You can choose to match with people who live nearby, share the same religion or fit certain physical attributes. Notably, searches for specific ethnicities is not an option.
In the Secret Crush section, users can add up to nine friends from Facebook or Instagram followers that they secretly admire, and they’ll receive a notification. Once you add them to your Secret Crush list, they’ll receive a notification. Users who have each other on their list will also receive a notification and be paired. Once matched, they can begin messaging.
Finally, the last unique feature Facebook Dating has that’s worth mentioning surrounds safety and support. The service has a new “Share Your Plans” feature that makes it easier for people to share their locations if they decide to meet up with someone for a date.
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