Threads Hands-On: Instagram's New App Might Just Be Dull Enough to Beat Twitter
Users aren’t the only one’s unhappy with the recent scene on Twitter. Far more significant, at least in the short term, is the mass exodus of advertisers. Internal forecasts at Twitter reportedly say the company’s ad sales have plunged
since this time last year, despite Musk’s insistence that everything is fine, actually, thanks for asking.Threads, on the other hand, seems poised for an immediate financial advantage. Meta’s early promotional screenshots of the app featured a user talking about a local business, and according to industry insiders, advertising and e-commerce customers are primed to jump. Threads also abides by Instagram’s terms of service, which are stricter than Twitter’s, barring nudity, for example.
long bad reputation for the company is chief among them. The public hasn’t exactly forgiven Meta, formerly known as Facebook, for its revolutionary work in spying on you and turning the data into cash. Threads, like Instagram and Facebook, will almost certainly use ad dollars as its primary source of revenue. All indications suggest the company’s famously disquieting data practices will continue.
“For those seeking an honest platform to share news and engage in public debate, Threads will never be it,”
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