'Tis the season for peppermint, gingerbread and red cups as Starbucks and Dunkin' shift to winter menus.
Share on email over, the coffee giants are capitalizing on holiday cheer to drive sales similar to the buzz created with the August launches ofNovember and December historically have been big months for Dunkin' and Starbucks, according to data Affinity Solutions shared with Axios.
Overall holiday sales for Starbucks peaked in December 2022, up 20% from the average month, per the consumer insights company. Two new gingerbread drinks — the Iced Gingerbread Oatmilk Chai and new Oleato Gingerbread Oatmilk Latte — join the lineup.the Cranberry Bliss Bar, Gingerbread Loaf, Peppermint Brownie Cake Pop, Snowman Cookie and Sugar Plum Cheese Danish also return.Red Cup Daywith the purchase of handcrafted holiday drinks on Nov.
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