Justin Trudeau gradually acquired a shifty reputation, then blackface images emerged
supporters who lined up behind Justin Trudeau during a campaign stop in Brampton, near Toronto, were an ethnically diverse lot. But they looked universally glum. Thanks only partly to the release of several photographs showing a younger Mr Trudeau wearing blackface make-up, the man who was once his party’s greatest asset has become its biggest problem.
To keep his job as prime minister in next month’s elections, Mr Trudeau must do two things. He has to hold onto moderate voters who might be tempted by the Conservative Party, while convincing supporters of the Green Party and the left-wing New Democratic Party that he is their best hope for pushing through a progressive agenda. The Greens and theare polling at about 10% and 15% respectively; thanks to the first-past-the-post system, neither stands to win many seats in parliament.
Canada’s unemployment rate was just 5.7% in August, close to a 40-year low. Average wages are growing by nearly twice the rate of inflation. Mr Trudeau repeats some version of these numbers frequently. Yet Mr Scheer’s message about affordability resonates and has forced the prime minister to focus on the issue. He presented slightly altered versions of the Conservative tax cut and maternity-benefits plan within days of their announcement.
Young voters, who also backed the Liberals in 2015, may be harder to retain. The environmentally minded were offended by the government’s decision to buy an oil pipeline whose backer was threatening to pull out. But Mr Trudeau is trying to woo them. On September 24th his party announced that it would commit to reaching net zero carbon emissions by 2050.
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