The American Academy of Pediatrics has issued guidance on the supplemental beverages for toddlers, while also calling current marketing practices into question.
Toddler formulas are most often not nutritionally necessary for children 12 months and older, according to new guidance from the American Academy of Pediatrics.
For example, toddler milk can be a crucial alternative when recommended by pediatricians for children who cannot consume milk due to allergies, lactose intolerance or other health concerns.“A small number of children have medical needs for specialized products after a year of age, and most of these are given either by pediatricians or many times by pediatric gastroenterologists,” said Abrams.
“Not only is toddler formula more expensive compared with cow’s milk, but they aren’t necessary for a child’s development,” Abrams said. “Some families might believe these products provide some health benefits, but there is no evidence .
“Toddler nutritional drinks can contribute to nutritional intake and potentially fill nutrition gaps for children 12 months and older,” INCA said in an emailed statement in response to a query from The Washington Post.spent $17 million to advertise toddler milk, compared with less than $10 million on infant formula advertising, according to a study published in the journal Public Health Nutrition.
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