Tom Cruise: Movie theaters’ last hero:
won’t be among them. Of course, with the Covid-19 pandemic ravaging the world throughout 2020 and 2021, a premiere in a movie theater was out of the question. That many people crammed into such a small place posed a real danger. It also thoroughly affected the theaters themselves, forcing closures and sending stock prices plummeting.
In the wake of all that, many studios turned to streaming as the perfect place to debut new films. The responses to all that were mixed to say the least. Some services charged $20 or $30 in addition to a subscription fee, like Disney+ with their releases of The logic was that you’d spend that much on a theater experience anyway, and if multiple people are watching, they’d be losing out on profits at a cheaper price.
Cruise also said: “I make movies for the big screen,” and he’s right. The guy makes pulse-pounding action movies with larger-than-life set pieces. He also admitted that he frequents small theaters in disguise to see audience reactions to his films. At the end of the day, he needs theaters. He’s currently in the middle of filming two more
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