CANNES — Turner Latin America is a pacemaker. Few companies in the region have evolved so fast, driven into high-end series production with such energy. A dominant force in pay TV, Turner La…
already produces 6,000 hours of programming, including its sports channels and Chilean network Chilevision. Given that, few top executives are in a better position to comment on evolution than Tomás Yankelevich, Turner Latin America’s EVP & Chief Content Officer General Entertainment. Variety’s conversation with him, in the runup to Mipcom, focused largely on scripted.
“Amarres” is part of your deal with Dopamine and “Bronco” is about a Mexican band. Mexico seems one of the key Latin American territories for you. We started about two years ago, and we know how to mix in acquisitions. The difference is on the business side. Because we produce and own the actual property, we decide what we’re going to do with it. Since we are the producers, we usually adhere to the interests of the networks. We buy less than we used to. We used to buy first window and ended up paying close to 50% of the value of content. We don’t need that any-more.
A key issue for Latin America is how established powerful pay TV players will adapt to an OTT universe. How will that affect Turner?
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