Artists without record labels generated $643.1 million in 2018, up 35% from the prior year, according to a new research survey conducted by the music distribution service and alternative record label Amuse alongside MIDIA Research.
Study from MIDIA Research and digital distribution service Amuse finds that independent artists generated $643 million in 2018, up 35% from the previous year.
“There are a lot of these tools in the market that allow people to reach a certain level of monetary success on their own,” Amuse co-founder and CEO. “And it sort of leads a lot of people in the creative industries, and especially among young artists, to believe that they can do this entirely on their own. I think that’s what’s being reflected here.”
While struggling musicians will always exist -- particularly with increasing competition in the DIY streaming age -- Farias believes it's possible for more of them to earn a sustainable living, both by increasing access to DIY technologies as well as signing them to less-exploitative deals. That positive outlook likely comes from the slowly-waning influence of record labels. While those labels continue to wield enormous power, their perceived value has become somewhat less obvious in the light of increasing awareness of and access to alternative models.
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