Upper East Side Hotels and Stores Counting on Met Gala to Spike Business

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Upper East Side Hotels and Stores Counting on Met Gala to Spike Business
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The Costume Institute's spring exhibition, 'Karl Lagerfeld: A Line of Beauty,' is expected to drum up boutique sales on Madison Avenue.

“The Costume Institute has long created excitement and synergies between Madison Avenue and visitors to the museum. We certainly expect folks who visit the exhibit to come here to the avenue to continue the fashion experience. In addition, Karl Lagerfeld was such an icon that the exhibit will attract not only people who are deeply engaged in fashion, but ones that may want to learn more or experience this for the first time.

As in years past, the event brings “an incredible amount of excitement, glamour and vibrancy to the neighborhood,” according to Haro. Operating at 100 percent capacity, the hotel welcomes “celebrities and brands from around the world to showcase their talents ahead of fashion’s biggest night.”

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