Urban Decay wants us to stay naked this Summer and honestly, we’re into it
Your favorite edgy beauty brand is having its very own hot girl summer with the release of the Urban Decay Stay Naked Collection, which includes a new foundation formula, concealer, and a lip tint that reacts to your lips' pH. Formulated to help you,"stay you," every product in the collection promises to"reveal the skin's true color with a barely-there-feel and long-lasting staying power," the brand shared in a press release.
Urban Decay Cosmetics on Instagram: “SWIPE to peep our Stay Naked Collection, starting with 🥁.... Stay Naked Weightless Liquid Foundation: This 24 hour longwear foundation has…”Among the new releases, the Stay Naked Weightless Liquid Foundation promises to be particularly good. It's the first long-wear vegan formula of its kind—offering medium coverage, a skin-like matte finish, and 24-hour wear.
Urban Decay Cosmetics on Instagram: “Say hello to UD's ALL-NEW Stay Naked Collection: . ✨50 shades of long-wear foundation ✨25 shades of Correcting Concealer —who can be found feeling themselves in the campaign video released on the brand's Instagram earlier today. Although the foundation has yet to launch, the reviews have already started rolling in—Urban Decay fans are loving the barely-there feel and flawless-looking finish. If you're now desperate to try out the formula, you won't have to wait long. The foundation will be launching on July 19 at UrbanDecay.com, followed by Ulta on July 21, and Sephora.com, Macys.com on July 29.
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