US: Mazda MX-30 Weak Sales Continued In June 2023 via InsideEVs
Mazda North American Operations reports that in June, its vehicle sales in the United States doubled, reaching 29,786 units . During the first six months of the year, the company sold 183,783 units, which is 29 percent more than a year ago.In June, sales of theamounted to just 16 units. It's not only a small number, but 30 percent smaller than a year ago.
Compared to the brand's total volume, that's just 0.1 percent, although let's recall that the model is available only in California.During the second quarter of 2023, Mazda sold in California 51 electric cars . In the first half of 2023, Mazda sold 66 MX-30, which is 79 percent less than a year ago at this time . Cumulatively 571 units were sold in total over almost two years.
It remains a really low volume, even for compliance purposes and we don't fully understand the business purpose of such a model. The Mazda MX-30 has an MSRP price of $34,110 and an EPA Combined range of just 100 miles . The car is not eligible for theMaybe Mazda will be able to improve its plug-in car sales in the near future, with the introduction of the plug-in hybrid Mazda CX-90 PHEV. It starts at $47,445 and is promised to offer up to 26 miles of all-electric range .
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