Volvo And Qualcomm Pushing To Increase Revenue Through Subscription Features | Carscoops

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Volvo And Qualcomm Pushing To Increase Revenue Through Subscription Features | Carscoops
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“We will see cars that need to last longer and more of the value is driven by software, so we will need to find new business,” Kristensson said at CES 2023. “Certainly, there is an opportunity for subscriptions for some of features in the vehicle.”first vehicle where new features can be added over time. A number of features could also be monetized over time, including audio content, digital services, and navigation content.

“We can do so much more in the cockpit. We can innovate and bring new features over the lifetime of the vehicle,” he said.

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