Previous reporting revealed that executives from the company had been looking for a new name for the combined streaming services.
Warner Bros. Discovery is reportedly close to deciding on the name"Max" for their planned combination of the HBO Max and Discovery+ streaming services.The report says lawyers are currently vetting the name that executives with the company have chosen. The combined platform would contain content from brands including HBO, Discovery and DC Comics.
CNBC previously reported that executives from the company had been looking for a new name for the combined streaming services.The company wants to increase their subscription base and improve profitability, while also choosing a name that doesn't overshadow the other branded content offerings.
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