Wendy's is once again slashing plans for ghost kitchen locations — delivering a blow to struggling Reef Technology
This week, the chain said it's pulling back further on its delivery-only operations with Reef.
Wendy's Chief Financial Officer Gunther Plosch confirmed the chain's restaurant-growth projection is down as a result of slashing its ghost kitchen strategy. The company said it sees more value in growing modern brick-and-mortar restaurants in the US and abroad. Wendy's said it currently has 16 Reef locations in the UK.
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