Jonathan Safran Foer’s new book about climate change comes with its own fashion collection. Well … sort of
Jonathan Safran Foer, Stella McCartney, and Alina Cho. Photo: Monica Schipper/Getty Images for Saks Fifth Avenue Jonathan Safran Foer’s new book about climate change, We Are the Weather, comes with its own fashion collection. Well, sort of.
Both Foer and McCartney are well aware of the challenge of convincing people to change their behavior for the sake of the planet. In one of the essays in We Are the Weather, Foer talks about how climate change isn’t a good story — it’s not happening to everyone directly , and unlike, say, the war effort in World War II, you have to convince people of its immediacy. Similarly, talking about sustainable fashion is tricky.
McCartney’s brand has been championing cruelty-free clothing longer than any other fashion house of her stature. She’s a master of sustainable disguise, making designer goods out of ocean trash , and faux leather so good it feels like she’s “fucking with people.” But still, she says she’s not incentivized at all to do this — she eats a 30 percent tax on importing faux leather goods to the United States rather than real leather goods. To her, the clearer path forward is two-pronged.
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