In May, a Twitter account called kaiageber tweeted, “the weird girl aesthetic, is it anti-fashion?” Before we could answer the question, we needed to first understand: What is “weird girl aesthetic”?
Photo-Illustration: by The Cut; Photos: Getty Images In May, a Twitter account called @kaiageber tweeted, “the weird girl aesthetic, is it anti-fashion?” Before we could answer the question, we needed to first understand: What is “weird girl aesthetic”?
But if you dig deeper, the look is not simply maximalism or piling on clothes. Clara Perlmutter, known as @tinyjewishgirl on TikTok and Instagram, argues that the maximalist style is loud while the weird-girl aesthetic is understated but quirky. It’s starting to make it’s way into high fashion. Marc Jacobs’s brand Heaven featured baby tees in bright colors with offbeat graphic designs and chunky shoes, all heavily borrowed from the aughts and Japanese subcultures such as the Harajuku style captured in FRUiTS, a niche streetwear magazine. Fashion commentators such as TikTok user Alyssa Mosley and fashion historian Mina Le credit Heaven as a driving force behind the popularity of the aesthetic.
Marshall Columbia SSENSE Exclusive Green Plush Shoulder Bag $110 $275 now 60% off $110 If you can incorporate the aesthetic into your look in even the tiniest way, let it be with this bag.
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