Warner Bros. Discovery has unveiled Max, its big consolidated streamer that will pull in content from Discovery+ and supersede the three-year-old HBO Max service. So what does this mean for current HBO Max customers?
One big change: Following the launch of Max, all 4K Ultra HD content will be available only to subscribers of the new service’s most expensive tier, Max Ultimate Ad Free . Currently,Otherwise, HBO Max customers mainly will see a boatload of new content and enhanced features in Max, which is adding programming from Discovery brands like HGTV, Discovery Channel and Food Network. Warner Bros.
If you get HBO with your cable or satellite TV package, you may have access to Max at no extra cost, according to Warner Bros. Discovery. The company is listing which pay-TV providers will support Max atThe company said Max Ultimate will have an expanded catalog of content available in 4K UHD including from franchises such as “Game of Thrones,” “The Last of Us,” “Harry Potter,” “The Lord of the Rings,” “The Dark Knight Trilogy” and more. In addition, all Warner Bros.
“From the biggest superheroes to real life champions; from culture-shaping dramas to taste-shaping entertainment; from fantastical realms to the realest of worlds, Max will offer an unrivaled range of choice,” said JB Perrette, president and CEO of global streaming and games at Warner Bros. Discovery. “This new brand signals an important change from two narrower products, HBO Max and Discovery+, to our broader content offering and consumer proposition.
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