A decline in activity among Democratic grassroots supporters will almost assuredly force candidates up and down the ballot to spend more time fundraising. Dem fear grows over massive grassroots fundraising hit:
President of the United States since 2021
“Because small donors are a proxy for enthusiasm, if people aren’t concerned about the drop-off in contributions, then they just aren’t paying attention or whistling past the graveyard,” said Ari Rabin-Havt, who served as deputy campaign manager on Sen.’ 2020 presidential campaign. “The impact is from top to bottom. You can see it in the ActBlue number, you can see it from the DNC down through every group.
Still, a decline in activity among Democratic grassroots supporters will almost assuredly force candidates up and down the ballot to spend more time fundraising, lean more heavily on big donors or make do with less.this year amid the ongoing cash crunch.
A Biden campaign official noted the now-president’s campaign had different day one goals compared to 2019, when getting a large number of day-one donors was a way to stand out in a crowded primary field. The campaign has touted that around 30 percent of its donors did not give to Biden in 2020. And the president’s small-dollar operation has also shown other positive signs, including less drop-off following the campaign launch.
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