Stumbling into my unsettling Twitter data trail.
I was trying to figure out whether I could make the new Twitter layout show me the latest tweets forever, instead of constantly reverting to showing me what Twitter thinks are the tweets I should see, and that sent me blundering into the Twitter preferences menus, where I ended up looking at my list of what Twitter believes I’m “interested in.”
“These are some of the interests matched to you based on your profile and activity,” Twitter’s explanation at the top read. “You can adjust them if something doesn’t look right.” Did the list look right? Like most summaries of data mining are, it was an unsettling mixture of items that felt like someone had read them over my shoulder and items that bore no relationship to anything I could remember having thought about. The first name on the list was “Aaron Blake,” which I halfway confused with
but who Google tells me is a political journalist, unless it’s the Aaron Blake who sings tenor at the Met Opera, but I don’t thinkThere was a nice run in the B’s of “Badminton - Baking - Ballet - Barack Obama - Bari Weiss - Barry Bonds,” but the truly oracular moment arrived down in the C’s:
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