Why $3.2 billion Oscar Health pursued an unusual tech strategy for a startup insurer, according to the early employee who led the charge

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Why $3.2 billion Oscar Health pursued an unusual tech strategy for a startup insurer, according to the early employee who led the charge
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Sara Wajnberg, chief product officer at Oscar Health, broke down some of the key lessons she learned while building Oscar's technology product.

$3.2 billion health-insurance startup Oscar Health just revealed plans to offer a new kind of coverage in 2 cities

Early on, Wajnberg and the team realized that there would be a lot they'd have to build themselves, rather than relying on outside services. Using outside companies for some functions is common in health insurance, but Wajnberg said that approach would hamstring Oscar, which is trying to create a more customer-friendly health insurer.

Initially, the hope was to enlist third-party vendors that could take on the back-end work that comes with running a health insurer, like processing insurance claims. The hope was that Oscar could sit in the middle and show that information in a more consumer friendly way."It turned out that we learned that we needed to own the full stack of operations to be able to deliver the experience we wanted," Wajnberg said.

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