'The Curse of La Llorona' came out on top of a luckluster Easter weekend box office with $26.5 million.
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"If there is any proof that audiences love to be scared in the darkened and communal environment of the movie theater it's the fact that 'La Llorona' entered a marketplace that boasted two other horror movies in the top 10 and over-performed despite their presence," Comscore senior media analyst Paul Dergarabedian told Business Insider.
"'La Llorona' was perfectly timed to take advantage of a slow Easter weekend and give people to chills and thrills of a brand new horror entry just a week before the box-office juggernaut that will be 'Endgame' dominates the social conversation and the multiplex," Dergarabedian added.overperformed in its first weekend in September despite terrible reviews
. The movie made $53.5 million in its debut and ultimately grossed $365 million worldwide off of a $22 million production budget. "The Curse of La Llorona" has a 33% Rotten Tomatoes critic score, but has already made $56 million worldwide. It was made for $9 million. Like"The Nun," its biggest international opening was in Mexico with $5.3 million, according to"In South America, and Mexico specifically, horror films do really well there," Exhibitor Relations senior box-office analyst Jeff Bock toldWarner Bros.
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