Woman sues Kellogg for $5M, says strawberry Pop-Tarts need more strawberries

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Woman sues Kellogg for $5M, says strawberry Pop-Tarts need more strawberries
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The suit claims Kellogg is ‘misleading’ consumers by jamming apples, pears and color additives into its 'strawberry' filling

An Illinois woman is suing Kellogg K, -0.47% for $5 million in damages, claiming the company is misleading consumers by selling “Frosted Strawberry Pop-Tarts” that barely contain any strawberries.

“The representations are misleading because they give consumers the impression the fruit filling contains a greater relative and absolute amount of strawberries than it does,” suit states. “The Product’s common or usual name of ‘Frosted Strawberry — Toaster Pastries,’ is false, misleading, and deceptive because its filling contains a relatively significant amount of non-strawberry fruit ingredients — pears and apples — shown on the ingredient list,” the suit reads. The front label and the marketing also doesn’t highlight the artificial flavors and added colors, the complaint continues.

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