The world's 1st digital-only blockchain clothing sold for $9,500
in New York. The world’s first piece of digital couture created by The Fabricant and worn by Johanna Jaskowska sold for $9,500. But how does one ‘wear’ the couture? There is a 28-day window for the couture’s new owner to provide a photo of the future wearer to the creators in order for them to custom fit the digital garments. As a blockchain digital asset, the unique existence of the garment makes it both clothing and currency.
Reflecting on the Influencer event, the question begged was “why”. There are several reasons – some rational and environmental, others cultural and philosophical. The relative merits of sustainable clothing are a hot topic of debate, but the fact remains that all clothing has an environmental impact and places strain on our planet. The only truly sustainable option is to go naked, it has been said. The next best solution is to dress digitally.
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