Formality in business communications is dying, not with a whimper, but with a 🎉🌋📣📢🚨🛎🎊🎆
At first, Marek Nowak, a 32-year-old engineer at enterprise cloud software company CircleCI, was skeptical of using emojis when communicating with colleagues. Now, whenever he posts the minutes of his team meetings in Slack, he precedes them with a custom emoji of a teddy bear giving a hug.
This isn’t just for funsies. It’s company policy to use certain emojis to indicate certain communiques, such as a meeting summary. If he forgot the bear, team members could miss important decisions.
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