It's a Knit Girl Summer 🧶
Even though she's looking to the past for inspiration, Rebecca's main goal with her designs is to make something as timeless as a knit feel modern and fresh. In 2021, she moved to Seoul and started Dainty Knit. Her one-of-a-kind pieces attracted consumers looking for something unique and handmade. "They like to stand out; they like to look different," Rebecca says of her customers. "Anyone can wear my clothes, any gender, any age, so I never want to say youthful.
. The content creator is known for her love of thrifted finds and eclectic individual style, often showcasing emerging brands and designers. After appearing on Chamberlain's IG grid, Dainty Knit caught the attention of some of the top K-pop stylists, now her main turf.Whether they're looking to ride the Y2K wave or need custom pieces to match an artist's sartorial idiosyncrasies, K-pop stylists come to Rebecca with a vision or an idea, and she'll work with them on custom designs.
One of the first things Rebecca learned in Seoul is that if she wanted her business to be successful, she would have to acclimate to South Korea'swhere chop-chop is a way of life. "If you don't adapt, especially to the work ethic, I feel like you just fall behind," she says. "I'm very committed. You have to be if you want to get those opportunities. You have to be willing to do anything." Anything and everything.
The grind can be daunting, especially when knitting a single sweater can take up to 20 hours, but that's the charm of Dainty Knit. "I'd always like to be hands-on with designing and making," Rebecca admits. "I'd never want to grow my brand and then have a group of people making the clothes for me. I want to be involved every step of the way." Owning a small business has also forced her out of her shell.
As Rebecca looks to the future, she hasn't forgotten where she came from. In fact, her love of her hometown is stitched into every garment she makes, from the colors to the images. Dainty Knit's logo, which mimics a heart with an upwards-facing arrow in the middle, is inspired by the ornateat Strawberry Fields and the White Star Line, the former British shipping company founded in Liverpool that launched the Titanic.
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