The app is part training platform, part game, and is taking the dread out of indoor running.
One of those runners you might interact with is professional runner Gwen Jorgensen, a poster child for Zwift’s shifting focus if there ever was one. Jorgensen won the USA’s first-ever triathlon gold medal at the 2016 Summer Olympics, only to retire from the event in 2017 in order to pursue the marathon, then re-focus her attention to the upcoming track and field trials June.
Another highlight that makes Zwift a great supplement to Jorgensen’s outdoor training is that it helps her focus on form. Jorgensen has found that treadmill running hones her attention more acutely on things like her pace, foot strike, cadence, ground contact, rate of impact, stride length, and leg swing, and make in-the-moment adjustments. “I can analyze my form while running and step off the treadmill if necessary to activate my glutes and hop back on,” she explains.
“Zwifters are known for being super supportive, and there’s a tremendous amount of motivation and accountability that comes from being a part of a community of like-minded runners,” adds McCarthy.The company recently wrapped a virtual 5K event led by CEO Eric Min and featuring track legend and marathoner Mo Farah. More than 500 participants ran along with the Olympic champion and posted questions for Min.
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