The maker of Bud Light said it is providing financial support to front-line teams and wholesalers who have taken the brunt of a backlash to a company promotion with Dylan Mulvaney, a transgender influencer
Delivery drivers, others get $500 bonus; Anheuser-Busch to triple U.S. summer marketing spending on the brand after turmoil dents sales
Bud Light sales fell sharply after a company promotion with transgender social-media star Dylan Mulvaney. Photo: Jacquelyn Martin/AP; Caroline Brehman/ShutterstockThe maker of Bud Light said it would triple its planned U.S.
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After the Dylan Mulvaney, Bud Light flap, a surprising twist in the transgender debateWe are watching the debate around transgenderism change as 2023 unfolds. We are seeing this in the political realm on both the Democratic and Republican side of the aisle. It's welcome.
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Bud Light giving away free beer after Dylan Mulvaney backlash mocked online'A textbook example of what happens when a corporation goes 'woke' - you go broke.' Bud Light giving away free beer after Dylan Mulvaney backlash mocked online
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CEO distances Anheuser-Busch from Bud Light Dylan Mulvaney controversy: 'Not a formal campaign'Anheuser-Busch CEO Michel Doukeris distanced Bud Light from transgender influencer Dylan Mulvaney on an earnings call with investors Thursday, claiming Bud Light partnered with Mulvaney for 'one post,' not a campaign.
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Anheuser-Busch gives away free Bud Light to 'make amends' to distributors after Mulvaney controversy: ReportAnheuser-Busch has given away free cases of Bud Light to distributors as a way to make amends for the Dylan Mulvaney controversy, according to a report.
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Bud Light offering workers financial support as Mulvaney backlash savages brand.AnheuserBusch is purportedly offering its front-line employees and wholesalers financial support as the backlash from BudLight's controversial partnership with Dylan Mulvaney continues to savage the brand.
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