Halloween spending in 2022 will hit $10.6 billion: Ongoing inflation notwithstanding, people are planning to spend more on Halloween this year to match pre-pandemic levels.
Ongoing inflation notwithstanding, people are planning to spend more on Halloween this year to match pre-pandemic levels., this year’s predicted trick-or-treating participation will reach pre-pandemic levels, according to the National Retail Federation projections. Consumers want to spend, on average, $100 on costumes, candy, decorations, and other things. Total Halloween spending is anticipated to reach a record $10.6 billion, including $710 million for pets.
, said, “Social media is playing an increasingly critical role in customer behavior, and Halloween is no exception.” This year, younger shoppers, especially those under 25, will turn to websites like Instagram and TikTok for costume ideas.would make Christmas shopping less popular from November through December than it was the year before. However, the NRF survey found that nearly half of the respondents had already begun stocking up for Halloween.
According to a new survey from Advantage Solutions, consumers intend to spend more than $25 on Halloween candy this year, according to a recent study from Advantage Solutions, with 10% stating they will spend more than $50. The report also says, 45% of candy consumers will make their purchases a week or fewer before Halloween, and 16% will do so three days before the celebration.
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