It doesn't appear as though the current-generation Nissan Frontier will get an electric version
While rivals including Ford, Ram, and Chevrolet have all introduced electric pickup trucks in the U.S. , Nissan is not yet willing to commit yet into making an electric truck, suggesting that most consumers are not ready for the switch. Motor Trend recently had the opportunity to speak with Nissan's global vice president of product planning Pierre Loing and asked about the potential of turning a truck like the Frontier into an EV.
He suggested that making a hybrid pickup is also not on the cards, noting that equipping a vehicle like the Frontier with its e-Power system is not an investment it is willing to make. However, Espinosa did tell Motor Trend that the firm is researching the possibility of electrifying its trucks in the future but said “we just don't have a clear path we are ready to announce today.” Evidently, it is clear that Nissan is more focused on electrifying its other models than a truck.
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