Balmain's creative director Olivier Rousteing teamed up with a friend, model-actress Cara Delevingne, on the new sports-inspired pieces. The two, who are both boxers, shared what inspired them and more.
She was! She had all the ideas from the clothes to the marketing to the campaign. Everything. Me? I had my own vision, which I shared with her, but she had such a strong point of view that when she was telling me, I was excited. But I would challenge her. She’d tell me something and I’d say, “Yeah, but how do we make that?”Yeah, he would make me think not just of the end goal but of how to get there. That was really helpful. It really grounded me.
Dancers, who are wearing pieces from the new Puma X Balmain collection, perform onstage during the Nov. `21 launch event at Milk Studios in Hollywood.Yeah, and you have to take risks. And with Olivier, I’m very comfortable, so I can feel like I can be wrong — even though there’s no such thing as being wrong, you know? But we probably had some not-great ideas but I never felt like I was wrong.
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