Don’t expect 25 million primetime viewers tuning into the Olympics this time as cord-cutting, and more streaming live coverage, will bring down averages
Particularly in the summer, nothing else comes close to that level of audience for that long a stretch — 17 consecutive nights of primetime. The potential audience for consuming all those hours of Olympics coverage, or at least the part that Nielsen measures, has shrunk considerably in the past few years.
Other factors, including one of NBCU’s own making, are also working against the Olympics reaching previous ratings heights. NBC Sports is making live coverage of several high-profile Olympic events, including women’s and men’s gymnastics, track and field, and men’s basketball, exclusive to NBCU’s Peacock streaming service as the company tries to grow the platform’s subscriber base. Those events will be featured in NBC’s primetime coverage as well, but they’ll be taped packages.
México Últimas Noticias, México Titulares
Similar News:También puedes leer noticias similares a ésta que hemos recopilado de otras fuentes de noticias.
As Tokyo Olympics Kick Off, Games Face Growing ControversiesThe Olympic Games are normally a spectacle that showcase competition with an equal amount of hope and national pride for those representing their respective countries. But this time around, the sum…
Leer más »
Prince William and Kate Middleton share special message for Team GB at start of Tokyo OlympicsThe Duke and Duchess of Cambridge took to Twitter to wish Team GB athletes good luck
Leer más »
Critic’s Notebook: Tokyo Olympics Get Off to a Somber, Peacock-Promoting StartThe delayed, COVID-impacted Summer Olympics kicked off from Tokyo with an openingceremony that showcased global unity, stylish masks, drones, Japanese carpentry and, in the United States, NBC's new streaming platform
Leer más »
Why Millions Of Amateur Gamblers Will Bet On The Tokyo OlympicsThis is the first year Americans can gamble on the Olympics through mobile betting apps. Here's where the smart money is going for gold.
Leer más »
How To Watch US Women's Gymnastics Compete In The 2021 Tokyo OlympicsHere's how to watch the US Women's Gymnastic Team compete in Tokyo.
Leer más »
Here's What Team USA Wore to Today's Tokyo Olympics Opening CeremonyTeam USA athletes are wearing Ralph Lauren outfits as their Olympic and Paralympic opening ceremony parade uniforms in Tokyo this summer.
Leer más »