Why Millennials Love Cacti

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Why Millennials Love Cacti
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  • 📰 WSJ
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Plants are the latest millennial trend that keeps on growing

If you have both a green thumb and a healthy surplus of greenbacks, the online fashion retailer Mr Porter will gladly sell you a Japanese-made “gardening set” for $995.

Comprising a canvas tote bag and steel utensils that seem much too delicate to actually prune a ficus, the package is one of several signs that fashion is actively cultivating an interest in gardening. During this June’s Milan Fashion Week, I watched a model strut down the Fendi runway clutching watering cans whose lavish leather-wrapped spouts suggest rather precious landscaping. In Paris a week later, Milan-based label Jil Sander issued an invitation...

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